Vivo Performing Arts, formerly Celebrity Series of Boston is a multi-disciplinary, non-profit, performing arts presenter.

We've recently changed our name and our look, but our mission, vision, and values remain the same.

Our Mission

To enrich and inspire our community through exceptional live performances.

Our Vision 

We envision a community of Greater Boston where the performing arts are a valued, life-long, shared experience—on stages, on streets, in neighborhoods—everywhere.

VIVO performing arts Values

Collaboration

Curiosity

Equity

Integrity

Joy

Our Commitment to Equity

Vivo Performing Arts recognizes that equity is crucial to the long-term viability of both the arts and culture sector and communities-at-large. We are committed to ensuring that everyone who wants has equal access to a full, vibrant creative life, which is essential to a healthy and democratic society.

Our equity-centered approach informs how we are structured, how we deliver our programs and services, how we engage with the broader community, and how we support our audiences. We seek to be a community that works against racism, religious intolerance, and discrimination based on gender, sexuality, class, age, and ability.

We hold ourselves accountable through regular internal meetings, data collection and analysis, and by soliciting feedback from a variety of our key stakeholders: our colleagues, artists, supporters, and audiences. We look forward to continuing this work and learning in partnership with these communities.

Organizational Data

Vivo Performing Arts is committed to becoming more equitable and anti-racist by ensuring equal access to creative experiences for everyone. We strive to reflect the diversity of Boston in the people that lead, work, and participate with our organization.


Board, Staff, Vendors, and audience progress bars below benchmark, All Artists progress bars well above benchmark


Both paid series and free series artists above 30% benchmark with free series artists well exceeding


In 2023/24, we began to track gender breakdowns by group in addition to racial equity data.

donut charts showing female board members and staff exceeding male. for artists, there are 2x as many men as women. self-reported nonbinary identities were not present in these surveys


Our data collection methodology includes a combination of self-reported survey data, research-based data, and modeled data using TRG’s Data Center.

the flat floor of a two-story performance venue in a historic building. The floor is lit with blue, with a white spotlight in the center

Accessibility at Vivo Performing Arts

Learn about our commitment to access, and how you can request an accommodation for a performance.

Strategic Update

Working with Deloitte, in 2024 we conducted another refresh of our "Go Deep, Go Broad" Strategic Plan, the essence of which has guided our growth and direction since 2012. To shape the next five years, we have articulated five goals, and laid out five strategies to meet them.

We invite you to take a look behind the scenes at the high-level overview of the plan.

Our rebranding work to become Vivo Performing Arts, announced in early 2026, was deeply informed by the plan's finding and recommendations.

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